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There are 35 accredited student chapters of the National AgriMarketing Association (NAMA) from 24 states and 3 Canadian Provinces. Membership in a NAMA student chapter allows students to network with professionals, develop their marketing and communication skills, and develop leadership and...

There are 35 accredited student chapters of the National AgriMarketing Association (NAMA) from 24 states and 3 Canadian Provinces. Membership in a NAMA student chapter allows students to network with professionals, develop their marketing and communication skills, and develop leadership and...

This study elicits preferences for multimedia in the classroom for students and faculty members in agricultural economics. Employing an Internet-based conjoint ranking survey, the results show that students prefer multimedia instructional tools over a traditional chalkboard/whiteboard lecture...

As broadband—or high-speed—Internet use has spread, Internet applications requiring high transmission speeds have become an integral part of the “Information Economy,” raising concerns about those who lack broadband access. This report analyzes (1) rural broadband use by consumers, the...

Much of the research in the past on farm structure and economic well-being focused almost exclusively on farms based on their size, their contribution to total agricultural production, or national net farm income. These aggregate measures do not by themselves adequately explain how well the farm...

Changing small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food...

Western cultures support the notion that the ideal ‘professional’ behaviour for a leader is primarily rational and carefully controlled emotionally. The relationship of reason and emotion is often played out as one of mutual exclusion, and moreover as one representing hierarchy of...