This study examines the impact of cool season grass quality characteristics on pricing and net returns in niche equine feed markets. A hedonic analysis of Timothy grass hay prices in Nevada was performed to determine the implicit values of its quality characteristics. A Monte Carlo simulation...

This study investigates the value of local origin-labeling for a nonfood product by evaluating Nevada homeowner purchase propensity for “NevadaGrown†native plants for water-conserving residential landscaping. Homeowner survey results illustrate that homeowners may be willing to pay as...

Increasing consumer preferences for locally produced foods, exhibited by the nationwide expansion of farmers markets, is likely to affect food-service establishments. This study used a mail and telephone survey to evaluate chefs’ preferences and attitudes towards purchasing locally...

Collaborative local food distribution and business enterprise combinations were studied for agriculture producers in remote, low-populated rural communities in Nevada. The research assessed the supply of agricultural products and compared the feasibility of enterprises for local sales and value...