This article describes a <roman>Principles of Agribusiness Marketing</roman> course redesign that incorporated an online management system, various electronic information resources including a product innovation database, and individual and group research projects. Using the food industry as the vehicle, we...

Food nutrition labels have been used for over a decade to aid consumers in making more informed diet choices and to potentially reduce societal costs from diet-related diseases and health conditions. While there is some evidence of the effectiveness of nutrition labels in changing consumption...

A survey of the fresh-cut produce industry (e.g., bagged salads, baby carrots, stir-fry mixes, cut-fruit mixes) shows firms' motivation to adopt quality management systems and the effects of implementation on firms and their relationships with suppliers and customers. Data from surveyed members...