Alebaki, Maria; Menexes, George; Koutsouris, Alex - In: Wine Economics and Policy 4 (2015) 2, pp. 98-109
In response to the need for a better empirical understanding of the multiple factors that drive the demand of wine tourism, this paper serves a twofold objective: first, to test the distinctiveness of motivations for visiting a wine region along with a winery; and secondly, to explore whether...