With one exception, the major coal companies in the U.S. have ignored growing demands for corporate social responsibility. Coal in the U.S. is a profoundly problematic industry with a history of labor violence, worker safety disasters, fatal health impacts on both those who produce and consume...

The evolution of hypermarket retailers in recent years has been quite dynamic and they are trying to adjust their store formats in response to changing demographics and stronger competition. This means that hypermarkets are increasingly valued by consumers, compared to other commercial formats,...

Clickstream data is one of the most important sources of information in websites usage and customers' behaviour in Banks e-services. A number of web usage mining scenarios are possible depending on the available information. While simple traffic analysis based on clickstream data may easily be...

Many has been said about the links between corporate social responsibility and non profit sector. Non profit organizations have developed fundraising stuff in order to implement their projects. This article identifies the extent to which the most important Romanian NGOs are relating with...

Corporate social responsibility (CSR) initiatives are being approached by corporations in so many ways and the most common in forms of campaigns, printed brochures, posters and sponsorships. This is becoming a problem because when corporations use existing resources to carry out their CSR...

With the discourse on sustainability and ethical issues both on- and offline gaining more attention from media and non-media actors, there is a need for researchers to inquire how corporate social responsibility is communicated by corporate foundations via the Internet. This paper investigates...

One of the most fundamental questions that are made about the Corporate Social Responsibility (CSR) – and in a broader sense about Sustainable Development (SD) – is whether these concepts can help to boost competitiveness in organizations. This question is of utmost importance if you want to...

The paper presents an analysis of relations between the fossil fuel industry and its opponents. The paper will explore how different weapons in a ‘PR war’ contribute to particular policy and public opinion outcomes. The paper revisits the Deepwater Horizon crisis and looks at how campaigning...

Cause-related marketing (CRM) has been applied by various brands, both in enhancing consumers’ perception of the brand social concern, and to generate more sales. There are two delivery patterns for CRM: conventional and social alliance (Liu and Ko, 2010). The conventional pattern is done by...

Tourism was given an exemplary importance in developmental priorities due to its ability to bring revenues over a short duration at a macroeconomic level. It can be a vehicle of income earning openings, cultural revitalisation, enhancing awareness of issues related to the environmental and...