Empirical work on the first-mover advantage concept has been somewhat conclusive in that researchers have found more evidence of a first-mover advantage than its absence. However, the theoretical and conceptual models of the first-mover advantage have been divergent within and among the economic...

The purpose of our study was first to investigate to what extent Transylvanian SMEs conduct planning activities and if these activities take the form of written strategic plans. We have analyzed these aspects according to firm size and main filed of activity. Then we investigated if SMEs have...

The purpose of our study was to investigate the nature of the strategic planning activities conducted by the SMEs from the North-Western Region of Romania and to identify which of the companies’ characteristics (size, main field of activity and years of experience) influence these activities....

The purpose of our study was to investigate the nature of the strategic planning activities conducted by the SMEs from the North-Western Region of Romania and to identify which of the companies’ characteristics (size, main field of activity and years of experience) influence these activities....

La pandemia actual -COVID19- ha llevado a muchos gobiernos a tomar medidas drásticas en respuesta a la crisis de salud global. Las medidas de bloqueo como respuesta a la crisis han frenado aún más las actividades económicas a nivel mundial. En este contexto destaca la importancia del...

An article about the transformation of the forms and methods of marketing in the context of the global economic crisis. The extensive development of e-commerce has led to the emergence of new forms of virtual sales and globalization of marketing. The author analyzes the changes taking place in...

The field of strategic entrepreneurship is a fairly recent one. Its central idea is that opportunity-seeking and advantage-seeking — the former the central subject of the entrepreneurship field, the latter the central subject of the strategic management field — are processes that need to be...

Small and medium-sized enterprises (SMEs) are a key driver for (global) business/nation competitiveness: economic growth, innovation, employment and social integration. Thus (global) business competitiveness of any country can be observed throughout national (globally operating SMEs) enterprises...

This study analyses how established SMEs respond to potentially disruptive inno-vations and business models in the course of increasing digitization. Drawing on the strategic entrepreneurship approach we argue that SMEs showing strategic entrepreneurial behaviour are more likely to respond to...

Strategic Planning (SP) in today’s dynamic and complex global environment needs to adopt new approaches about the design and implementation phases including major factors like new information technology as it related to Virtual Environment and directing the different stakeholders and people...