In this paper, we aim to identify those network subgroups that enhance the collaborative governance in a focal buyer-supplier relationship. We argue, that partners in a focal buyer-supplier relationship can be seen as embedded in a broader network of business relationships with network...

Purpose – The aim of this paper is to investigate the differential effect of customer orientation and future market focus on organization inertia and firm innovativeness of small and medium‐sized enterprises (SMEs) in the business‐to‐business service industry. It is motivated by the...