Showing 1 - 10 of 12
Purpose The purpose of this paper is to identify and compare different groups of customers’ perceptions (i.e. stayers, switchers, and heavy switchers) of several loyalty antecedents such as satisfaction, trust, service quality, switching costs, marketing communication, and loyalty itself....
Persistent link: https://www.econbiz.de/10014947301
Persistent link: https://www.econbiz.de/10011572236
Purpose: The purpose of this paper is to review the existing research on industrial divestment in order to identify the reasons for it, the process whereby it is achieved, and the outcomes of industrial sell-offs and closures. The study reports the main findings that have gained acceptance in...
Persistent link: https://www.econbiz.de/10012066546
Purpose: This paper aims to investigate supply chain (SC) strategies, analyzing the adoption of lean, agile, leagile and traditional SC strategies with respect to product characteristics, environmental uncertainty, business performance and innovation performance. Design/methodology/approach:...
Persistent link: https://www.econbiz.de/10012188285
Purpose: This paper investigates the effect of the fit between supply and demand uncertainty (SDU) and supply chain responsiveness (SCR) (SC fit) on business and innovation performance in Brazilian companies. Design/methodology/approach: The study presented an analysis carried out on an...
Persistent link: https://www.econbiz.de/10012276027
Purpose: The paper aims to explore the relationship between gamification and design thinking approach to innovation in the context of the early stage of innovation process (ESoIP). Design thinking is conceptually appropriate to support innovative, complex and uncertain business environments....
Persistent link: https://www.econbiz.de/10012411407
Purpose: The purpose of this paper is to explore the applicability of the failure mode and effects analysis (FMEA) as an effective tool for decreasing failure risk in the early phase of the new product development (NPD), which adds to existing literature on the application of FMEA in NPD....
Persistent link: https://www.econbiz.de/10012412151
La valoración inmobiliaria es una actividad de suma importancia en las economías modernas. Como tal, el objetivo de este artículo es analizar la relación entre el rendimiento y las tasas de capitalización del mercado inmobiliario portugués, comparando sus resultados a nivel municipal. Se...
Persistent link: https://www.econbiz.de/10011095411
Purpose – The purpose of this paper is to estimate retailing efficiency in a 26-store women clothing retail chain and to decompose it in several measures in order to contribute to the performance improvement of this retail service firm, as well as to compare the efficiency of the different...
Persistent link: https://www.econbiz.de/10014804489
Service quality is a major issue because is the result of a judgmental value that involves both the expectations as well as the perceptions of the customers. Despite its tremendous growth in Portugal, little is known about service quality neither in rural areas nor how it is perceived in the...
Persistent link: https://www.econbiz.de/10013106058