In recent years, scientific literature has devoted much attention to the topic of supply chain visibility. Nevertheless, further research is needed regarding the variables affecting the level of visibility that a company has within its supply chain. In accordance with Contingency Theory, this...

Purpose – The purpose of this paper is to describe a quantitative approach to assess the degree of visibility that a focal company has of its supply chain, addressing specifically complex networks and ecosystems. Design/methodology/approach – The study is based on an in‐depth literature...

Purpose – The aim of this paper is to propose an innovative quantitative approach to measure visibility in outbound supply chains and to implement it in order to evaluate the current degree of visibility that focal companies operating in the apparel industry have on their supply chains....