This poster paper analyses the international marketing and trade strategies implemented by italian quality food producers with special attention to the export and trade aspects for some important Italian PDOs products: Prosciutto di Parma PDO and Parmigiano Reggiano PDO. Discussing the...

Both marketing and leadership are subjects of high interest especially for private sector organizations, with countless research done regarding their influence on organizational performance. However, their meaning and use changes when put in a public context. Taking into consideration the last 3...

Leadership has been a major topic of research for social scientist, in the last century. The number of approaches in studying this phenomenon is truly outstanding. However no integrative theory to include all essential elements has been developed yet. In the last three decades, especially after...

Public administration reform has been a top priority for every political party that has held office from 1990 since present, but after more than 20 years of “reform”, Romania still faces major administrative problems and challenges while its administrative system in some areas the system...

Program evaluation culture and capacity is at the very beginning of its development in Romania. In this article we highlight one of the fundamental, but not always obvious, connections that support sustainable evaluation culture and capacity building and development: the link between leadership...

This paper focuses on the Italian beef market and chain organization after the bovine spongiform encephalopathy (BSE) crises. This food scare, on the one hand, strongly affected consumers' attitude, making meat safety one of the most important issues of product quality for both consumers and...

This paper investigates how environmental and socio-economic beliefs affect consumers attitude towards sustainable wine, and the main drivers during wine purchase. Data were collected with online questionnaire in 2013 from 513 Italian wine drinkers. The results of a structural equation model...

Although several studies have investigated consumer preferences for olive oil country-of-origin labelling (COOL), very little is known on consumers’ preferences for new health claims (EC Reg. n. 1924/2006). This paper aims to analyse the introduction of these attributes, providing more...

The production of genetically modified (GM) animals is an emerging technique that could potentially impact the livestock and pharmaceutical industries. Currently, food products derived from GM animals have not yet entered the market whilst two pharmaceutical products have. The objective of this...