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The effect of online and offline word-of-mouth on new product diffusion
Huang, Liqiang; Zhang, Jie; Liu, Hefu; Liang, Liang - In: Journal of strategic marketing 22 (2014) 2, pp. 177-189
Persistent link: https://www.econbiz.de/10010359555
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Budget planning for coupled campaigns in sponsored search auctions
Yang, Yanwu; Qin, Rui; Jansen, Bernard J.; Zhang, Jie; … - In: International journal of electronic commerce : IJEC 18 (2013/14) 3, pp. 39-65
Persistent link: https://www.econbiz.de/10010360063
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Exploring the impact of cultural value orientations on market mavenism and opinion leadership
Zhang, Jie; Lee, Wei-Na - In: Journal of promotion management : JPM 19 (2013) 5, pp. 534-555
Persistent link: https://www.econbiz.de/10010233289
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How do consumer buzz and traffic in social media marketing predict the value of the firm?
Luo, Xueming; Zhang, Jie Jennifer - In: Journal of management information systems : JMIS 30 (2013/14) 2, pp. 213-238
Persistent link: https://www.econbiz.de/10010243627
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Forecasting volatility in the Chinese stock market under model uncertainty
Li, Yong; Huang, Wei-ping; Zhang, Jie - In: Economic modelling 35 (2013), pp. 231-234
Persistent link: https://www.econbiz.de/10010259459
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Optimal replenishment and pricing decisions under the collect-on-delivery payment scheme
Zhang, Jie; Zhang, Rachel Q. - In: OR spectrum : quantitative approaches in management 36 (2014) 2, pp. 503-524
Persistent link: https://www.econbiz.de/10010253863
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Research on lease and sale of electric vehicles based on value engineering
Miao, Rui; Huang, Wenjie; Pei, Donghao; Gu, Xiyao; Li, … - In: International journal of production research 54 (2016) 17/18, pp. 5361-5380
Persistent link: https://www.econbiz.de/10011530217
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Testing the concepts of market mavensim and opinion leadership in China
Zhang, Jie; Lee, Wei-Na - In: American journal of business : applying research to … 30 (2015) 3, pp. 178-195
Persistent link: https://www.econbiz.de/10011516067
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Multi-agent-based hierarchical collaborative scheduling in re-entrant manufacturing systems
Zhang, Jie; Wang, Xiaoxi - In: International journal of production research 54 (2016) 23/24, pp. 7043-7059
Persistent link: https://www.econbiz.de/10011566198
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Big data analytics for forecasting cycle time in semiconductor wafer fabrication system
Wang, Junliang; Zhang, Jie - In: International journal of production research 54 (2016) 23/24, pp. 7231-7244
Persistent link: https://www.econbiz.de/10011566349