Khouja, Moutaz; Park, Sungjune; Cai, Gangshu - In: International Journal of Production Economics 125 (2010) 1, pp. 84-95
We analyze channel selection and price setting of a manufacturer who has several distribution options which include selling through (1) a direct channel, (2) a manufacturer-owned retail channel, and/or (3) an independent retail channel. The manufacturer can use any combination of these options....