Quality consultants are used in ISO 9000 implementation projects especially by many small and medium-sized enterprises. Clients do not always appreciate differences between quality consultants. This paper aims to provide an analytical tool to select the best quality consultant providing the most...

Conjoint analysis is widely used as a marketing research technique to study consumers? product preferences and simulate customer choices. It is used in designing new products, changing or repositioning existing products, evaluating the effect of price on purchase intent, and simulating market...

Customers change their preferences while getting more familiar with services or being motivated to change their buying habits. Different sources of motivation induce customers to change their behavior: an advertisement, a leader in a reference group, satisfaction from services usage and other...

The prediction of areas susceptible to floods is essential for the protection of the population living in vulnerable conditions. It is only possible when the main contributing factors are pointed out. It is very challenging for hydrologists to run models when the input data are not...