We consider a supply chain consisting of a supplier and a risk-averse retailer operating under endogenous demand in retail pricing. The demand potential is uncertain and is revealed at the beginning of the selling season when it is too late to order products. The product price, on the other...

We formulate a model for determining the optimal pricing, order quantity and replenishment period for perishable items with price-dependent and time-dependent demand. The items have a fixed shelf-life, and the demand rate decreases linearly in the selling price and polynomially over the time...