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By comparing the business practices and performance of foreign-invested and local Internet companies in China, this article outlines the important factors that multinational corporations must address to gain competitive advantages in China's e-commerce sector. Specifically, this research...
Persistent link: https://www.econbiz.de/10010572345
We conduct a field experiment at a nonprofit organization's online store to study how demand changes when consumers' purchases can generate revenue for a charitable cause. When purchases can trigger a small donation by an outside anonymous group, consumers respond strongly and apparently without...
Persistent link: https://www.econbiz.de/10010574297
Previous studies by Freund & Weinhold (2004) and others have highlighted the trade promoting effect of the Internet. However, recent developments in structural gravity modelling emphasise the importance of controlling for multilateral resistance. We employ a gravity framework to assess the role...
Persistent link: https://www.econbiz.de/10010580406
The purpose of this paper is to distinguish the impacts of e-commerce on marketing and operations functions and investigate how these impacts have affected performance of Taiwanese SMEs. We also investigate the moderating roles of size and e-commerce experience of SMEs on the e-commerce...
Persistent link: https://www.econbiz.de/10010580575
Hoy en día el avance de las tecnologías, las nuevas herramientas de competitividad y la rapidez para concretar negocios han impulsado el desarrollo del comercio electrónico, el cual ha cambiado la forma de vender un producto o servicio por medio de la red Internet y otras redes de...
Persistent link: https://www.econbiz.de/10010583771
El comercio Electrónico se está transformando en un mecanismo cada vez más viable para el crecimiento productivo de los países, y el internet, además de ser un canal de comunicación muy eficaz, también se está transformando en un mercado alternativo para productos y servicios en el mundo...
Persistent link: https://www.econbiz.de/10010583779
Although personal information privacy concerns have been around for years, the introduction of E-commerce and its associated technologies presents privacy concerns anew. The Fortune 500 represents traditional leadership in the use of technologies and business practices. This preliminary study...
Persistent link: https://www.econbiz.de/10010583984
This paper draws on the literature on innovation in clusters and e-commerce to investigate how a particular kind of innovation project, the establishment of a regional e-marketplace (REM), may contribute to regional development. Using a firm-centred perspective, the role of geographical and...
Persistent link: https://www.econbiz.de/10010585706
Despite the importance of co-creating value in the actual business models, few studies have focused specifically on the phenomenon. First, the concept of value co-creation of value is precisely defined. Then, the authors work to develop criteria for assessing the co-creation of value. The study,...
Persistent link: https://www.econbiz.de/10010708225
A whole slew of companies have chosen to adopt multi-channel distribution strategies wherein a given customer induced to visit several channels simultaneously to derive the specific advantages that each channel offers at a different stage of the decision-making process. The present article...
Persistent link: https://www.econbiz.de/10010708404