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Si la coopération est un champ de la littérature ancien dans de nombreuses disciplines, elle reste un sujet d’actualité important, notamment en management des organisations. En effet, les modes d’organisation qui se développent actuellement sont en grande partie fondés sur le principe...
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Through this paper, we propose a preliminary theoretical framework to understand consumer’s trust determinants within the context of purchasing on Internet. First, we present a synoptical literature overview of trust conceptualisation in the marketing literature. Then, we propose a preliminary...
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