Innovation analysis based on scores (Innovation Scorecard) is a simple way to get a quick diagnosis on the potential of innovation of a firm in its intention to achieve the innovation capability. It aims to identify and remedy the deficient aspects related to innovation management being used as...

Innovation analysis based on scores (Innovation Scorecard) is a simple way to get a quick diagnosis on the potential of innovation of a firm in its intention to achieve the innovation capability. It aims to identify and remedy the deficient aspects related to innovation management being used as...

In a society constantly evolving, with information technologies being in a permanent transformation, the managers of agile, flexible organizations, which are equipped with the latest tools for making decisions and with people well trained to use them, will be able to successfully meet the...

The purpose of the present paper is to highlight that within contemporary economy, the market is built on brands rather than products. The market became an universe full of colors, names, logos and taglines. The brand resides within the hearts and minds of customers as being the sum of their...

The purpose of the present paper is to highlight that within contemporary economy, the market is built on brands rather than products. The market became an universe full of colors, names, logos and taglines. The brand resides within the hearts and minds of customers as being the sum of their...

This paper reveals the mathematical models to explain the location of industries within macro-geographical areas (Romania’s counties), by means of GIS (Geographical Information System) metrics. While the explained variable (output) was a composite indicator equally weighting employment and...