Based on survey data collected on a sample of 500 Italian consumers, this paper evaluates the consumer's attitude towards foods obtained from the application of biotechnologies and foods labeled as "GM free". Results from the application of probit models shows that the probability to purchase GM...

We address the issue of structural change in demand analysis. After a brief discussion of the major problems and questions that arise in this context, the main body of the paper is devoted to a review of analytical methods that are relevant to investigating structural change in demand. This...

In the European food sector private labels represent a relevant and increasing share of total sales. Thus,national brands need to adapt their marketing strategies to deal with this growing competition. Focusing on pricestrategies, recent theoretical papers conclude that private label development...