Purpose: Healthy food sales have increased in recent decades. Retailers are widening their marketing management approach, including the use of social media to communicate with consumers and to promote healthy food. The purpose of this paper is to investigate European retailers’ social media...

The paper focuses on the competitiveness of organic horticultural farms implementing short food supply chain (SFSC), by analysing the organisational structures adopted by farmers and their economic performance. The collection of data based on face to face interviews with farmers and the review...

In order to measure agriculture sustainability, the efficient use of inputs becomes a crucial issue. In this perspective, the analysts concentrate their attention on the total factor productivity index (TFP). In this view, Lynam and Herdt (1989) proposed the TFP as a suitable assessment of the...

Food chain concept was firstly used as a private sector concept applied in order to optimise chain organisation and to create value along the chain. It is now becoming an approach to understand relations within a socio-economic area, both for economic and production aims and to gain a...

The aim of the paper is to analyse value sharing and food system dynamics of milk, tomato, and cereals food chains, so to explore the agro‐food enterprises capacity to be competitive and sustainable. The paper is based on the functionalist approach of Malassis and the notion of the system of...

The aim of the paper is to analyse value sharing and food system dynamics of milk, tomato, and cereals food chains, so to explore the agro‐food enterprises capacity to be competitive and sustainable. The paper is based on the functionalist approach of Malassis and the notion of the system of...

The aim of the paper is to analyse patterns of value system sharing along food chains, so to explore the agro-food enterprises capacity to be competitive and sustainable. The research focused on three food chains: potato, fruit, and Grana cheese of Emilia Romagna region. The paper adopts the...