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The Product Life Cycle (PLC) concept is a well-known marketing strategy and planning tool. The concept is based on a simple biological analogy of stages over a product's "life," which is intuitively appealing, but unfortunately has limited utility in practice. For such a prominent marketing...
Persistent link: https://www.econbiz.de/10009437594
Small business policy has become a major focus of industrial policy initiatives in the OECD countries (Storey and Tether 1998). A range of policy measures are utilised in support of small business, including direct financial support, the provision of advisory services, the education and training...
Persistent link: https://www.econbiz.de/10009437597
The literature on state capacity has suggested that state-industry relations are critical in understanding the structure of industry and the capacity for industry transformation within a particular social context. Further, there appears to be a need for science and technology policies that...
Persistent link: https://www.econbiz.de/10009437598
In a globalised competitive world, organisations are looking for ways to gain or maintain a competitive advantage in the marketplace. Of the important challenges facing firms and organizations three are of prime importance: (1) for organizations to know what they know and maximise the transfer...
Persistent link: https://www.econbiz.de/10009437599
This paper explores the phenomenon of Thailand's female entrepreneurs and account for some of the cultural drivers in the way in which Thai women operate to be the leading country in the world for female entrepreneurship in terms of entrepreneurial activity. Based on interviews, media reporting,...
Persistent link: https://www.econbiz.de/10009437621
It has been argued that entrepreneurship research has not come far enough, fast enough (Low, 2001). Although the volume of research has grown dramatically, as has the number of specific sub-topics covered, there are relatively few issues on which the entrepreneurship research community has...
Persistent link: https://www.econbiz.de/10009437622
The performance of the often young and independent businesses studies in entrepreneurship research is not only difficult to assess (Brush & Vanderwerf, 1992) and hard to predict (Cooper, 1995), but also a challenge to interpret. Is discontinuation a sign of failure, and always a worse outcome...
Persistent link: https://www.econbiz.de/10009437623
Encouraging entrepreneurship amongst Indigenous people, and fostering the development of small businesses, has been advocated as the most promising avenue for economic development amongst Indigenous communities (Fuller et al., 2003). Unfortunately, the number of Indigenous people engaged in...
Persistent link: https://www.econbiz.de/10009437625
Employee motivation is fundamental to business performance, and thus underlies business profitability and global competitiveness. (Mowday & Shapiro (2004). Economists would say that it is the task of managers and leaders to personally motivate and create working conditions that serve to properly...
Persistent link: https://www.econbiz.de/10009437626
Small and micro-enterprises play a significant part in most economies.However, in developing countries these enterprises have tended to be looked at from a development, or poverty alleviation perspective, rather than as potentially growing businesses. This paper explores the possibility of...
Persistent link: https://www.econbiz.de/10009437627