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English for Specific Purposes(ESP) focuses on the specific communicative needs of particular professional or occupational groups and it has emerged out of Halliday, Mackintosh and Strevens’work,The linguistic sciences and language teaching(1964).Ever since it has developed rapidly and became a...
Persistent link: https://www.econbiz.de/10011211831
The technological development, the growing economic globalization and the major demographic shifts have brought about the need for a global language. In international business, travel, science and technology, education, immigration, academia, diplomacy and entertainment, English is the dominant...
Persistent link: https://www.econbiz.de/10010842697
Information comes to us from millions of sources all over the world and through every possible channel of communication. The world of business tends to rely on language nowadays. In a world of information businesses can be successful or not if they are able to share knowledge, overcome...
Persistent link: https://www.econbiz.de/10011150689
The importance of teaching and learning English for Specific Purposes has become undeniable and the advances in business and communication technology in recent years have revolutionized it. Business English is a variety of ESP(English for Specific Purposes) and functions in accordance with the...
Persistent link: https://www.econbiz.de/10011185284
Tourism has become a success story of modern times. In the past decades the number of people who travel abroad has grown rapidly. Tourism is a service - sector which has proved to be constant in times of economic crisis and will continue to grow at a rapid pace in the 21st century. But tourism...
Persistent link: https://www.econbiz.de/10010633686