Gabriel, Dinu; Loredana, Dinu - In: Ovidius University Annals, Economic Sciences Series XII (2012) 1, pp. 891-894
Market research has never been a model in terms of professional ethics. But these findings link market research field to that of science fiction in terms of their implications. Neuroscientists have used laboratory research to sketch a map of brain activity responses to the desires and needs for...