Online reputation trading is a new phenomenon facilitated by the prosperity of e-commerce and social networks. Whether reputations will be reliable when people can purchase rather than build their reputations is a natural concern and also a challenge to online marketplaces. In the present study,...

We investigate the impact of outsourcing on the long-term market performance of the firm. Outsourcing initiatives vary in terms of uncertainty in business requirements, complexity of coordination between the outsourcing firm and provider, and the consequent choice of the governing contract...

This paper studies the effects of various types of online advertisements on purchase conversion by capturing the dynamic interactions among advertisement clicks themselves. It is motivated by the observation that certain advertisement clicks may not result in immediate purchases, but they...

This paper studies social learning and optimal pricing in the presence of location-based social networks, such as Foursquare. We provide an analytic model to resolve the following questions: (1) What is the optimal pricing strategy in location-based networks? (2) How do different pricing...

This paper studies the effects of information exchange and social networks on the performance of prediction markets with endogenous information acquisition. We provide a game-theoretic framework to resolve the question: Can social networks and information exchange promote the forecast efficiency...

Information aggregation mechanisms are designed explicitly for collecting and aggregating dispersed information. An excellent example of the use of this "wisdom of crowds" is a prediction market. The purpose of our Twitter-based prediction market is to suggest that carefully designed market...

Advances in information technology (IT) have enabled increased information integration across firms, which can potentially lead to higher operational efficiency. In this paper, we build upon prior literature in information systems (IS), supply chain management, economics and strategy to posit...

This paper investigates how the awareness of a security vulnerability index affects firms’ security protection strategy and how the information awareness effect interacts with firm incentives and country-wide IT development level. The security index is constructed based on outgoing spams and...

Social media platforms such as Facebook show ads with popularity or general endorsement signals such as “likes”. Additionally, these ads can display social endorsement from friends (i.e., friends’ “likes”). This paper examines the effectiveness of displaying these different signals on...

Researchers and practitioners interested in the current De- cision Support System (DSS) and the shape of future DSS are the intended audience of this book. There is a particular, recurring emphasis on the adaptation of artificial intelli- gence techniques for use in the DSS world. The chapters...