Church Marketing has long been known in the world. Developed countries are using this term to identify the marketing activities of the Catholic Church. Using marketing to evangelize the population is known and accepted. However, there are countries where the concept of religious marketing is...

Nowadays, systems information plays an important role in the functioning of almost all business organizations. IT tools improve the performance of internal processes, but also contacts with customers, cooperators and government units. Despite the high rate of computers and the Internet usage in...

In this paper, we are discussing a question how to assess students’ workload, which is an important variable in the curriculum and of utmost importance in quality of teaching and learning process in higher education. However, student workload can be influenced by many different factors and at...

Changing conditions of the modern labor market functioning are reasons for modification of the approach to learning process. Traditional model of learning in the youth, and then the longest possible maintenance of employment in one profession ceases to meet the requirements of modern labor...

It is known that economical activities and decisions such as becoming entrepreneur are not only result of pure economical factors, but are also affected by cultural norms and standards. As both entrepreneurship and culture are complex areas of research identifying relations between culture and...

This study presents an innovative "Matching Algorithm" to match self presentation to consumer preferences in internet dating sites using data mining and machine learning techniques. The study is designed from 2 parts: The first part examines the correlation between the presentation...

The article presents the working example of an innovative project The Lubelskie Vocational Qualifications Framework (Lubelskie Ramy Kwalifikacji Zawodowych) being developed in Lublin Region of Poland since 2012 to provide a better cooperation between vocational schools and employers for securing...

The paper describes an application of criteria and indicators (C&I) used for forest management unit. First we present the selection of a desirable C&I set in accordance with the ranking method. This method was used in a participatory decision-making environment where a team representing...

The Balanced Scorecard (BSC) originated by Kaplan and Norton is known as a strategy performance management tool. The most significant role of the BSC is ability to translate corporate strategy and mission into measurable and tangible objectives, focusing on the most meaningful measures. It is a...

Companies due to market conditions becoming increasingly narrow specialized, in order to achieve a competitive advantage and B2B marketing is a link between the provider and the end users. Rapidly technological and demographic changes, globalization of markets and industries, and adapting...