Pllana, Mustafe; Qosa, Arbenita - In: International Journal of Sustainable Economies … 7 (2018) 1, pp. 35-45
This article describes how packaged water consumption has risen sharply in the world over the past 30 years. It is the most dynamic sector of the food and drink industry. The growth of bottled water sales is the contribution of the marketing activities, promotion, and aggressive sales. Is there...