Showing 21 - 30 of 467
Learning models extend the traditional discrete choice framework by postulating that consumers have incomplete information about product attributes and that they learn about these attributes over time. In this survey we describe the literature on learning models that has developed over the past...
Persistent link: https://www.econbiz.de/10013072631
Learning models extend the traditional discrete choice framework by postulating that consumers have incomplete information about product attributes, and that they learn about these attributes over time. In this survey we describe the literature on learning models that has developed over the past...
Persistent link: https://www.econbiz.de/10013404063
Persistent link: https://www.econbiz.de/10008826898
This paper uses micro panel data to examine differences in the cyclical variability of employment, hours, and real wages for skilled and unskilled workers. Contrary to conventional wisdom, we find that, at the aggregate level, skilled and unskilled workers are subject to essentially the same...
Persistent link: https://www.econbiz.de/10014396186
In this paper, we use micro panel data to examine the effects of oil price changes on employment and real wages, at the aggregate and industry levels. We also measure differences in the employment and wage responses for workers differentiated on the basis of skill level. We find that oil price...
Persistent link: https://www.econbiz.de/10014398223
Are brands the "new religion"? Practitioners and scholars have been intrigued by the possibility, but strong theory and empirical evidence supporting the existence of a relationship between brands and religion is scarce. In what follows, we argue and demonstrate that religiosity is indeed...
Persistent link: https://www.econbiz.de/10009218456
No abstract available.
Persistent link: https://www.econbiz.de/10008787538
Internal market structure analysis infers brand positions in an attribute space from preference and choice data, given a market in which consumers have heterogeneous tastes for attributes. Previous market structure models have adopted a static framework (e.g., Elrod 1988, Chintagunta 1994, Elrod...
Persistent link: https://www.econbiz.de/10008788001
The recent marketing literature reflects a growing interest in structural models, stemming from (1) the desire to test a variety of behavioral theories with market data, and (2) recent developments that facilitate estimation of and inference for these models. Whether one should always go through...
Persistent link: https://www.econbiz.de/10008788327
This paper examines the effects of brand credibility, a central concept in information economics–based approaches to brand effects and brand equity, on consumer choice and choice set formation. We investigate the mechanisms through which credibility effects materialize, namely, through...
Persistent link: https://www.econbiz.de/10008789810