P. Moschis, George; Sim Ong, Fon; Abessi, Masoud; … - In: Asia Pacific Journal of Marketing and Logistics 25 (2013) 1, pp. 34-47
scholars regarding possible sources of differences in reliability coefficients, using cross-sectional data from Japan and … countries. The major findings include the alpha reliability coefficient of the self-esteem scale (SSE) which is hypothesised to … present study systematically tests the reliability of measures developed in the West and employed in different countries …