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The article is sanctified to determination of role of marketing researches in the system of upgrading of passenger service on a railway transport. The necessity of regular realization of marketing researches is reasonable. Results over of marketing research are brought in relation to the...
Persistent link: https://www.econbiz.de/10011214594
Basic directions of increase of competitiveness of railway transport are considered in the article. …
Persistent link: https://www.econbiz.de/10011214118
In the article definite ways of providing competitiveness of railway transport and the analysis of factors is conducted …, that affect the competitiveness of national railways of Ukraine. …
Persistent link: https://www.econbiz.de/10011214446
Ukraine of the offered business-model, in fact competition in the field of passenger transportations requires application of … allow to promote the competitiveness of railway transport will create additional stimuli for the increase of efficiency of …
Persistent link: https://www.econbiz.de/10011214545
competitiveness of railway transport. …
Persistent link: https://www.econbiz.de/10011214711
The article is devoted to revealing of the factors reducing quality of service of passengers on the Southern railway, by carrying out of marketing researches. The complex of actions for improvement of system of service of consumers of transport services is offered.
Persistent link: https://www.econbiz.de/10011214767
В статье обоснована необходимость использования концепции интегрированного маркетинга в системе управления железнодорожным транспортом. Определены основные...
Persistent link: https://www.econbiz.de/10011216394
basic ways of increasing of competitiveness of railway transport are presented. …
Persistent link: https://www.econbiz.de/10011214410
improve enhance the stability of enterprise which will permit keep their position in the competition in the future. The paper … distinguished: unlike competitiveness which involves only the company's ability to compete and withstand competitors, competitive … stability is characterized by the ability of the entity to store their own long-term competitiveness in environment changes. The …
Persistent link: https://www.econbiz.de/10011214441
Installed contents forming mechanism: object, subject, subjects, methods to competitions, competitive ambience, competitiveness …
Persistent link: https://www.econbiz.de/10011214474