The first of several articles on the temporal development of intra‐firm marketing organizations, relates how Hungary and Poland have progressed strongly towards the free market economic system. However, social and political opposition is now threatening further rapid reform. Moreover,...

Throughout the industrialised and developing world, corporate policy making and public policy making are converging. Governments are making deliberate and conscious choices about their economies and the forms of industrial organisation that will best accomplish broad social and economic...

Economic wealth is humankind′s most dominant myth. However, this myth must be significantly altered if economic activity and ecological sustainability are to be achieved for posterity. Changing the economic myth means shifting the paradigms which underlie it, and shifting these paradigms means...

Examines the contemporary discourse on environmental sustainability, organizational change and transformational leadership in the larger context of a shift from a dominator to a partnership model of social and ideological organization. Traces the historic tension between these two models, and...

Organizations face formidable obstacles to the institutionalization of environmental management programmes. Longitudinal studies show that companies face two major types of barriers to change: industry‐specific barriers, which affect all organizations in a line of business; and organizational...

Examines the environmental innovations of several progressive businesses, including Ben & Jerry′s and the Body Shop, in the areas of products, processes, and campaigns to save the planet. Discusses how the green consumer market, copy‐cat competitors, infrastructure development, employee...

It is argued that the behaviour of organizational members is influenced to a large extent by characteristics of their work settings. Furthermore, since individuals must change their behaviour in order for organizational improvement to occur, planned organizational change can be viewed as an...

Organizational theorists have used metaphors such as organism, machine and language to understand organizations. Develops a new metaphor of place, based on writing about natural places, to imagine how an organization could radically recreate itself so that a healthy ecology is possible.