Rietveld, Mike; Dijk, Jolijn van; Tas, Pelin Gulum - In: Journal of supply chain management science : JSCMS 4 (2023) 1/2, pp. 45-58
Strategic investments are crucial for software companies as they determine the direction and growth of the businesses. Parallel to continuous improvements in information technologies, increased customer expectations, and competitive environments, deciding between new investment strategies has...