Trivial or irrelevant attributes are defined as attributes that do not create a meaningful difference in a brand’s performance. The objective of this paper is to determine if and how trivial attributes affect consumers in their choice of variety/brands of food products including frozen green...

The geographical Indications intellectual property and intangible cultural heritage are the general focus of attention of the world today. In the Chinese food product resources, there are 44 kinds of national geographical indication products, 41 national geographical indication trademarks, 9...

Trivial or irrelevant attributes are defined as attributes that do not create a meaningful difference in a brand’s performance. The objective of this paper is to determine if and how trivial attributes affect consumers in their choice of variety/brands of food products including frozen...

The article presents conclusions concerning the influence of Poland’s accession to the EU structures on the quality of selected food product groups. The analysis used the results of inspections conducted by the Provincial Food Quality Inspection in Cracow during the post-accession period. The...

In the article some chosen aspects of multirateral exchange of agriculture products were presented. There were presented statistical data concerning status and changes in polish import/export. Also the results of brainstorming as a first step for the STEEPVL method were presented. It has been...

This study was undertaken to determine which strategies would allow the Cal Poly Organic Farm to operate as a profitable business without compromising educational and agricultural objectives. Three strategies were analyzed to determine the most profitable approach. The first strategy, expanding...