Suomala, Petri; Kanniainen, Juho; Lönnqvist, Antti - In: Measuring Business Excellence 16 (2012) 1, pp. 21-30
Purpose – Comprehensive R&D project valuation calls for internal information on, for example, R&D investments as well as external information such as market projections that relate to the expectations on product's life and revenue cash flows. Given the versatility of information needs, the...