Pay What You Want (PWYW) and Name Your Own Price (NYOP) are customerdriven pricing mechanisms that give customers (some … customers by reducing prices without setting a reference price. In this experimental study we compare the functioning and the … valuation customers are more likely to use NYOP while high valuation customers prefer a posted price seller. …

Pay What You Want (PWYW) and Name Your Own Price (NYOP) are customer-driven pricing mechanisms that give customers …

Pay What You Want (PWYW) and Name Your Own Price (NYOP) are customer driven pricing mechanisms that give customers …

as in mobile telephony, where firms have near-perfect information on the proximity of customers but may have imperfect …