Jiménez-Naranjo, Héctor V.; Coca Pérez, José Luís; … - In: European journal of management and business economics : … 25 (2016) 3, pp. 133-141
The influx of people attending sport events involves creating wealth in the environment where they are held. To … relation to models of buying behavior in tourism, so as to know which variables are the ones that affect most the expenditure … done by attendees at a sport event. Therefore, the objective of our research is to present a model to evaluate the …
