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A multi-dimension framework for value creation through Big Data
Elia, Gianluca; Polimeno, Gloria; Solazzo, Gianluca; … - In: Industrial marketing management : the international … 90 (2020), pp. 617-632
Persistent link: https://www.econbiz.de/10012372743
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Control, use and ownership of big data : a reciprocal view of customer big data value in the hospitality and tourism industry
Line, Nathaniel D.; Dogru, Tarik; El-Manstrly, Dahlia; … - In: Tourism management : research, policies, practice 80 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012237329
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Big data in capturing business value
Olszak, Celina M.; Zurada, Jozef - In: Information systems management 37 (2020) 3, pp. 240-254
Persistent link: https://www.econbiz.de/10012259345
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Customer engagement in a Big Data world
Kunz, Werner; Aksoy, Lerzan; Bart, Yakov; Heinonen, Kristina - In: The journal of services marketing 31 (2017) 2, pp. 161-171
Persistent link: https://www.econbiz.de/10011654662
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Emerging economies, emerging challenges : mobilising and capturing value from big data
Amankwah-Amoah, Joseph - In: Technological forecasting & social change : an … 110 (2016), pp. 167-174
Persistent link: https://www.econbiz.de/10011610858
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Generating big data : leveraging on new media for value creation
Yeboah-Boateng, Ezer Osei - In: Big data and knowledge sharing in virtual organizations, (pp. 136-161). 2019
Persistent link: https://www.econbiz.de/10011981807
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Leveraging big data to balance new key performance indicators in emergency physician management networks
Foster, Krista; Penninti, Pooja; Shang, Jennifer; … - In: Production and operations management : the flagship … 27 (2018) 10, pp. 1795-1815
Persistent link: https://www.econbiz.de/10011970004
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Monetising data? : how to uplift your business
Ahlemeyer-Stubbe, Andrea; Coleman, Shirley - 2018
Persistent link: https://www.econbiz.de/10011808732
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An integrated big data analytics-enabled transformation model : application to health care
Wang, Yichuan; Kung, LeeAnn; Wang, William Yu Chung; … - In: Information & management : the internat. journal of … 55 (2018) 1, pp. 64-79
Persistent link: https://www.econbiz.de/10011813527
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Guidelines for assessing the value of a predictive algorithm : a case study
Ylijoki, Ossi - In: Journal of marketing analytics : JMA 6 (2018) 1, pp. 19-26
Persistent link: https://www.econbiz.de/10011888521