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The beer industry is one of the businesses affected during the COVID-19 pandemic. Despite the exponential growth of the … beer industry throughout the years, this aspect of the beverage industry has gained limited attention and has been … underexplored. This study aimed to provide a better and up-to-date understanding of Philippine-beer consumers to speed up its …
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This special issue follows our conference, which was held in October 2021 and attended by beer historians and … sociologists from the U.S., Europe and Australia. By taking beer as a lens to approach questions of knowledge transfer and … circulation, we seek to refine our historical understanding of the global entanglements of the beer industry. This is all the more …
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Brewed in 50 countries and consumed in 150, Guinness Stout has become a global commodity. Although associated with Irish pubs and diasporic populations, it has also become popular in former British colonies of Africa and Southeast Asia. This article adopts a mobility studies perspective to show...
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The Mexican beer industry in general, and advertising in particular, contained both international and national … iconography from abroad with that from home. The trajectory of the beer industry as well as its marketing fit in with the …
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This article focuses on how Mexico's brewers, backed by a collaboration of U.S. and Mexican agronomists and officials who together developed the foundations of the Green Revolution, facilitated the centralization of decision-making over new technologies of production in the malt barley industry...
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Decades before beer brewing transformed into a truly global industry toward the end of the nineteenth century, Central … forged, new inventions tested, new beer sorts copied, and in which people, knowledge, and materials traveled back and forth … century, Central European beer brewing increasingly relied on technological innovation and scientific knowledge; brewers …
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