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ECONIS (ZBW)
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RePEc
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141
Does in-Stream video advertising work? : effects of position and congruence on consumer responses
Freeman, Jason
;
Wei, Lewen
;
Yang, Hyun
;
Shen, Fuyuan
- In:
Journal of promotion management : innovations in …
28
(
2022
)
5
,
pp. 515-536
Persistent link: https://www.econbiz.de/10013277285
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142
Korean consumers' responses to Nike's "Women's Just Do It" femvertising campaign
Um, Nam-Hyun
- In:
Journal of promotion management : innovations in …
28
(
2022
)
5
,
pp. 650-668
Persistent link: https://www.econbiz.de/10013277291
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143
The effects of vocational interests on motivation, satisfaction, and academic performance : test of a mediated model
Nye, Christopher D.
;
Prasad, Joshua
;
Rounds, James
- In:
Journal of vocational behavior
127
(
2021
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013341760
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144
When and why perceived organizational environmental support fails to work : from a congruence perspective
Zhang, Yun
;
Zhang, Zhe
;
Jia, Ming
- In:
Management and organization review : MOR ; the official …
18
(
2022
)
3
,
pp. 519-550
Persistent link: https://www.econbiz.de/10013341778
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145
Person-organization fit theory and research : conundrums, conclusions, and calls to action
Kristof-Brown, Amy
;
Schneider, Benjamin
;
Su, Rong
- In:
Personnel psychology : a journal of applied research
76
(
2023
)
2
,
pp. 375-412
Persistent link: https://www.econbiz.de/10014311185
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146
I left Venus and came back to Mars : temporal focus congruence in dyadic relationships following maternity leave
Freeney, Yseult
;
Werff, Lisa van der
;
Collings, David G.
- In:
Organization science
33
(
2022
)
5
,
pp. 1773-1793
Persistent link: https://www.econbiz.de/10014318419
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147
Effectiveness of sponsoring the video assistant referee system : a comparative exploratory study
Santos, Manuel Alonso dos
;
Sánchez-Franco, Manuel J.
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 221-240
Persistent link: https://www.econbiz.de/10014331362
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148
Fostering a salesperson's team identification : an investigation into the effects of leader-follower emotional intelligence congruence from a person-environment fit perspective
Gao, Zhonghua
;
Zhao, Chen
;
Liu, Yonghong
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014280366
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149
Consumer purpose : a holistic rethinking of psychological bonds
Hsieh, Yu-Chin
;
Farber Canziani, Bonnie
;
Welsh, Dianne H. B.
- In:
Journal of Asia Pacific business
24
(
2023
)
2
,
pp. 76-90
Persistent link: https://www.econbiz.de/10014320469
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150
Exploring values congruence in supply chain management
Kalangwa, Heggie
;
Qutieshat, Abubaker
-
2023
Persistent link: https://www.econbiz.de/10014323108
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