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In this study, we explore the impact of Machiavellian rhetoric on fundraising within the increasingly important context of online crowdfunding. The "all-or-nothing" funding model used by the world’s largest crowdfunding platform, Kickstarter, may be an attractive context in which entrepreneurs...
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Technology has evolved significantly and it is increasingly being used by businesses and consumers alike. Technologies such as those supporting electronic business (e-Business) and mobile business (m-Business) are being used across organizations extensively in an attempt to improve operations...
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[Abstract]: Traditional technology adoption models identified ‘perceived ease of use’ and ‘perceived usefulness’ as the dominating factors for technology adoption. However, recent studies in healthcare have indicated that these two factors are not always reliable on their own and other...
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