Narrow search
Showing 31 - 40 of 704,877
Cover Image
New approaches to dark tourism inquiry : a response to Isaac
Podoshen, Jeffrey S.; Andrzejewski, Susan A.; … - In: Tourism management : research, policies, practice 51 (2015), pp. 331-334
Persistent link: https://www.econbiz.de/10011415001
Cover Image
Footwear with feeling : a cultural approach to product development
Dixon, Skye-Maree; Shankar, Avi - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 536-537
Persistent link: https://www.econbiz.de/10011934555
Cover Image
Children's media socialisation : parental concerns and mediation in Iran
Kordrostami, Melika; Vijayalakshmi, Akshaya; Laczniak, … - In: Journal of marketing management : MM 34 (2018) 9/10, pp. 819-840
Persistent link: https://www.econbiz.de/10011935671
Cover Image
Collective reflexivity in social marketing through ethnographic film-making : the Yolngu story of tobacco in Yirrkala, Australia
Kariippanon, Kishan; Gordon, Ross; Jayasinghe, Laknath; … - In: Marketing theory 20 (2020) 1, pp. 123-143
Persistent link: https://www.econbiz.de/10012201556
Cover Image
Sport fans' roles in value co-creation
Kolyperas, Dimitrios; Maglaras, Georgios; Sparks, Leigh - In: European Sport management quarterly : ESMQ 19 (2019) 2, pp. 201-220
Persistent link: https://www.econbiz.de/10012177391
Cover Image
The "big data" myth and the pitfalls of "thick data" opportunism : on the need for a different ontology of markets and consumption
Thompson, Craig J. - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 3/4, pp. 207-230
Persistent link: https://www.econbiz.de/10012178369
Cover Image
Back to the roots! : methodological situationalism and the postmodern lesson for studying tribes, practices, and assemblages
Woermann, Niklas - In: Marketing theory 17 (2017) 2, pp. 149-163
Persistent link: https://www.econbiz.de/10011771402
Cover Image
Failure : perspectives and prospects in marketing and consumption theory
Kjeldgaard, Dannie; Nøjgaard, Mikkel; Hartmann, … - In: Marketing theory 21 (2021) 2, pp. 277-286
Persistent link: https://www.econbiz.de/10012520610
Cover Image
Will perception of customers of McDonald's fast food restaurant be different in India and USA? : a comparative study between the two countries' culture
Srivastava, R. K.; Manimoy, Paul; Bhanot, Sandeep - In: International journal of export marketing : IJExportM 4 (2021) 2, pp. 150-177
Persistent link: https://www.econbiz.de/10012598603
Cover Image
Customer experience : a systematic literature review and consumer culture theory-based conceptualisation
Muhammad Waqas; Zalfa Laili Hamzah; Noor Akma Mohd Salleh - In: Management review quarterly 71 (2021) 1, pp. 135-176
Persistent link: https://www.econbiz.de/10012432250