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Purpose – This paper aims to analyse the role of market orientation in the internationalisation of small software firms. Design/methodology/approach – The study combines qualitative case studies with quantitative data from the firms in question. Findings – Market orientation in the...
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Small firms start operating internationally much more quickly than was previously the case. However, this requires that companies acquire resources and skills in a significantly shorter time than earlier. This paper discusses the pressures that such development puts on company boundaries from...
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As a response to the increasing interest in the internationalisation of knowledge-intensive firms, a measure for analysing their international growth orientation was developed. This measure was applied in empirical setting of Finnish information and communication technology companies. The...
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