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Negotiating or regulating executive compensation : application of Benford's law
Yang, Yu-Hsiang; Chiang, Yao-Min; Liu, Hai-Ming; Huang, Li - In: Applied economics letters 29 (2022) 9, pp. 785-789
Persistent link: https://www.econbiz.de/10013411773
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Marketing placebo effect on consumption of reduced-sugar labeled products
Huang, Li; Song, Xi; Liu, Matthew Tingchi - In: Asia Pacific journal of marketing and logistics 36 (2024) 1, pp. 148-166
Persistent link: https://www.econbiz.de/10014486673
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Can intellectual property rights protection reduce air pollution? : a quasi-natural experiment from China
Lv, Kangjuan; Pan, Minjie; Huang, Li; Song, Daqiang; … - In: Structural change and economic dynamics : SC+ED 65 (2023), pp. 210-222
Persistent link: https://www.econbiz.de/10014463971
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Cooperator or supporter : how can cross-boundary Macau-Zhuhai metropolis promote regional tourism together?
Song, Xi; Mo, Ziying; Liu, Matthew Tingchi; Niu, Ben; … - In: Asia Pacific journal of marketing and logistics 34 (2022) 10, pp. 2207-2236
Persistent link: https://www.econbiz.de/10013552990
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A method of customer valuation score and implementation for marketing strategy
Huang, Li; Liu, Matthew Tingchi; Song, Xi; Yen, Jerome - In: Asia Pacific journal of marketing and logistics 35 (2023) 2, pp. 344-363
Persistent link: https://www.econbiz.de/10013553057
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Eat, drink, entertain, travel? : the impact of air pollution on excess perks : natural experiment evidence from COVID-19
Yang, Ziying; Wang, Bo; Huang, Li - In: Finance research letters 62 (2024) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10014530768
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Anthropomorphism and consumer-brand relationships : a cross-cultural analysis
Kaur Ghuman, Mandeep; Huang, Li; Madden, Thomas Justin; … - In: Strong brands, strong relationships, (pp. 135-148). 2015
Persistent link: https://www.econbiz.de/10011313577
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Motivated forgetting in response to social identity threat
Dalton, Amy N.; Huang, Li - In: Journal of consumer research : JCR ; an … 40 (2013/14) 6, pp. 1017-1038
Persistent link: https://www.econbiz.de/10010353458
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The influence of social media interactions on consumer-brand relationships : a three-country study of brand perceptions and marketing behaviors
Hudson, Simon; Huang, Li; Roth, Martin S.; Madden, … - In: International journal of research in marketing : IJRM ; … 33 (2016) 1, pp. 27-41
Persistent link: https://www.econbiz.de/10011490803
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The research of vacant housing in China based on the "Smart growth" theory
Huang, Li; Chen, Wenkuan; Wei, Xuanzi; Huang, Ping - In: Journal of management and strategy : JMS 1 (2010) 1, pp. 63-67
Persistent link: https://www.econbiz.de/10009296038