Theoretische Grundlagen und Konzepte -- Die Zukunft im mTourism – Ausblick auf Technologie- und Dienstentwicklung -- Location-Based Services im mTourismus – Quo Vadis? -- Mobile kontextsensitive Dienste für die Freizeit -- Interaktive Instrumente des Kundenbindungsmanagements im mobilen...

In order to understand the modern tourist, concepts of mobility have begun to be applied to tourism studies and have questioned whether the word tourism is any longer sufficient to describe the complex socio-political milieu of people on the move. This volume analyses tourism's wider role as an...

Living in a world that is increasingly 'on the move' means that many of us now rely on mobile devices, social media, and networking technologies to coordinate togetherness with our social networks even when we are apart. Nowhere is this phenomenon more evident than in the emerging practices of...

The purpose of the study is to provide an assessment of both how consumers adopt mobile tourism apps and how consumers use those apps to orient customer intentions to visit tourism destinations. The technology acceptance model (TAM) is used to explore customer intentions to adopt tourism apps. A...

1. Mobile Technologies -- 2. Destination Management Organizations -- 3. Social Media -- 4. Organizational Use of ICT -- 5. Website Evaluation and ICT Adoption -- 6. Semantic Technology & Recommender Systems -- 7. User Tracking and Modelling.- 8. Search and Information Use.- 9. Travel...