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Asset pricing specification errors and performance evaluation
He, Jia; Ng, Lilian K.; Zhang, Chu - In: European finance review : the official journal of the … 3 (1999) 2, pp. 205-232
Persistent link: https://www.econbiz.de/10001653168
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One-time cash flow announcements and free cash-flow theory : share repurchases and special dividends
Howe, Keith M. - In: The journal of finance : the journal of the American … 47 (1992) 5, pp. 1963-1975
Persistent link: https://www.econbiz.de/10001138524
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Risk premia in foreign currency futures
Liu, Christina Y. - In: The financial review : the official publication of the … 27 (1992) 4, pp. 571-587
Persistent link: https://www.econbiz.de/10001143734
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Hedonic myopia : emphasizing hedonic benefits of non-perishable food makes consumers insensitive to expiration dates in food purchase
Choi, Kang Jun; Jia, He; Lee, Jae Young; Kim, B. Kyu; … - In: Journal of business research : JBR 138 (2022), pp. 193-202
Persistent link: https://www.econbiz.de/10013197803
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Speed up, size down: how animated movement speed in product videos influences size assessment and product evaluation
Jia, He; Kim, B. Kyu; Ge, Lin - In: Journal of marketing 84 (2020) 5, pp. 100-116
Persistent link: https://www.econbiz.de/10012271500
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Cuteness, nurturance, and implications for visual product designs
Jia, He; Pol, Gratiana; Park, C.W. - In: The psychology of design : creating consumer appeal ; …, (pp. 168-179). 2016
Persistent link: https://www.econbiz.de/10011593196
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Do consumers always spend more when coupon face value is larger? : the inverted U-shaped effect of coupon face value on consumer spending level
He, Jia; Yang, Sha; Lu, Xianghua; Park, C. Whan - In: Journal of marketing 82 (2018) 4, pp. 70-85
Persistent link: https://www.econbiz.de/10011880539
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Promoting rural households' energy use for cooking : using Internet
He, Jia; Qing, Chen; Guo, Shili; Zhou, Wenfeng; Deng, Xin; … - In: Technological forecasting & social change : an … 184 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013541801
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Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He; Wan, Echo Wen; Zheng, Wanyi - In: Journal of consumer research : JCR ; an … 50 (2023) 1, pp. 142-166
Persistent link: https://www.econbiz.de/10014314346
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Final price neglect in multi-product promotions : how non-integrated price reductions promote higher-priced products
Jia, He; Huang, Yunhui; Zhang, Qiang; Shi, Zhengyu; … - In: Journal of consumer research : JCR ; an … 50 (2024) 6, pp. 1097-1116
Persistent link: https://www.econbiz.de/10014526262