Sun, Chia-Hung; Hsu, Ming-Fei - School of Accounting, Economics, and Finance, … - 2007
evidence using Taiwanese Internet auction data. Our study reveals that the influence of seller reputations on auction prices is …This study explores how seller reputations affect auction prices, and concludes that earlier findings may be biased due … to the misspecification of seller reputation. This paper contributes to the literature by offering significant empirical …
