Bapat, Dhananjay; Mazumdar, Deepa - In: Journal of Strategy and Management 8 (2015) 4, pp. 306-325
major factors: competition, cost, innovation and customer need. In terms of strategic preferences, the finding indicates … was used to obtain insights from bank managers. The study is based on responses received from 330 banking officials … working in various functional areas of banks in India. Findings – Using factor analysis, the 14 items are reduced into four …