Das touristische Know-how kennen und verstehen! Kurz und bündig bietet dieses Taschenbuch einen fundierten Einblick in die Grundlagen des Tourismusmarketings. Damit ist es für Studierende und Berufsanfänger der ideale Einstieg ins Thema. Im Mittelpunkt stehen dabei - das Tourismusmarketing...

This book explores the theory, issues, impacts and management considerations surrounding the growing industry of cruise tourism. It begins by giving an overview of the cruise industry, followed by chapters focusing on the increasing demand for cruising.

The last two years have seen a huge amount of interest in the increasingly contentious issue of land grabbing - the large-scale acquisition of land in the global South. This in-depth and empirically diverse volume takes a step back from the hype to explore a number of key questions: does the...