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Knowledge Transfer Between Multinational Corporations' Headquarters and Their Subsidiaries: Influences on and Implications for New Product Outcomes
Lee, Ruby P.; Chen, Qimei; Kim, Daekwan; Johnson, Jean L. - In: Journal of international marketing 16 (2008) 2, pp. 1-31
Persistent link: https://www.econbiz.de/10008052515
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An investigation into the role of IT integration, relationship predictability and routinization in interfirm relationships: From the structuration perspective
Lee, Ruby P.; Johnson, Jean L.; Tang, Xinlin - In: Industrial marketing management : the international … 41 (2012) 2, pp. 368-378
Persistent link: https://www.econbiz.de/10009843765
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Understanding the antecedents of collateral learning in new product alliances
Lee, Ruby P.; Johnson, Jean L.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 25 (2008) 3, pp. 192-201
Persistent link: https://www.econbiz.de/10008899525
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A Review of Assessment of Student Learning Programs at AACSB Schools: A Dean's Perspective
Kelley, Craig; Tong, Pingsheng; Choi, Beom-Joon - In: Journal of education for business 85 (2010) 5, pp. 299-307
Persistent link: https://www.econbiz.de/10008454698
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Predicting nominal variable relationships with multiple response
Umesh, U. N. - In: Journal of forecasting 14 (1995) 7, pp. 585-596
Persistent link: https://www.econbiz.de/10001192926
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Strategies for transit services using consumer preferences
Umesh, U. N. - In: Advances in nonprofit marketing : a research annual 2 (1987), pp. 175-201
Persistent link: https://www.econbiz.de/10001088017
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Transferability of preference models across segments and geographic areas
Umesh, U. N. - In: Journal of marketing 51 (1987) 1, pp. 59-70
Persistent link: https://www.econbiz.de/10001053008
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Extending the environment-strategy-performance framework : the roles of multinational corporation network strength, market responsiveness, and product innovation
Lee, Ruby P. - In: Journal of international marketing 18 (2010) 4, pp. 58-73
Persistent link: https://www.econbiz.de/10008773324
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Outsourcing and performance in entrepreneurial firms : contingent relationships with entrepreneurial configurations
Salimath, Manjula S.; Cullen, John B.; Umesh, U. N. - In: Decision sciences : DS 39 (2008) 3, pp. 359-381
Persistent link: https://www.econbiz.de/10003754888
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Influence of situational variables on brandchoice models
Umesh, U. N.; Cote, Joseph A. - In: Journal of business research : JBR 16 (1988) 2, pp. 91-99
Persistent link: https://www.econbiz.de/10003518719