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Part one -- Chapter one: Introduction -- Chapter two: the advantages of using naturally-occurring data -- Part two: Case book -- Chapter 3: Metaphor analysis -- Chapter 4: Positioning theory -- Chapter 5: Membership categorization analysis -- Chapter 6: Metadiscourse analysis in...
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Identity-building processes have gained increasing role in scholarly approach to organizations from the past two decades of the 20th Century. Globalization, information society developments and the dynamic of social change have brought about cultural diversity of organized action, encouraging...
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We introduce a semantic network approach to the study of organizational identity construction based on the analysis of discourse. We argue that discourse plays a central role in shaping organizational legitimacy through which identities are constructed. Organizational identity is frequently...
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