Martínez-Vergara, Sucet Jimena; Valls-Pasola, Jaume - In: European Journal of Innovation Management 24 (2020) 3, pp. 893-918
Purpose: Disruptive innovation theory has attracted the interest of researchers and practitioners across many areas, resulting in the development of new business models and strategies. Despite the increasing scholarly attention, its definition has not yet been understood, the understanding of...