Daugherty, Patricia J.; Ellinger, Alexander E.; Rogers, … - In: International Journal of Physical Distribution & … 25 (1995) 1, pp. 4-17
Information is generally believed to be a key component in creating corporate responsiveness, i.e. being able to anticipate or respond quickly to customer requests. Most firms are well aware of the need to become more responsive to customers in order to develop and maintain long‐term close...